When Cara announced she was creating the Maskcara artist program (now SEINT) I was so excited. Some of my friends were part of the initial launch and I was ready to join them on day one. But, I let the self-doubt build and talked myself out of it. Even though I loved the makeup and believed strongly in the company’s mission statement, I didn’t think I had it in me to be a makeup artist. Then, a few weeks later as I was putting on my own makeup in the car. My husband asked me what made this stuff so different. As I talked, he saw the way my face lit up (and not just because of the highlight I applied). It was his encouragement to share my love of this product and company with others that broke down my walls.
Here are my:
10 Reasons I Chose to Be an Artist
The product: IID makeup is different from other makeup because it is everything you need to get a natural highlight and contour look all in one small compact. The makeup is tried and true and people can’t get enough. I really love the product and I actually use it. Selling something is hard enough, so selling something you don’t like would be impossible. SEINT products are quality and they make me feel pretty. Win!
The girl: This makeup was made by Cara, a makeup artist who sold her makeup for a couple of years before turning it into a MLM opportunity. Her love and passion for helping women feel comfortable in their own skin, with or without makeup, is something I connect with and deeply believe in.
The compensation: All artists earn at least 20% of their sales. You can make a higher percentage if you sell more or have a downline. Having this 20% base percentage, no matter what, makes sense for me because not everything is dependent on getting people to sell under you. Read the full compensation plan here.
The stock solution: You don’t have to keep any makeup in stock. Once you buy the kit, you won’t have to buy any more products. You have your own Maskcara website people can order from. This is different from other MLMs. For example, with LipSense you have to have your lipsticks in stock to sell them. That means you take on the risk of carrying an inventory and you have to store it in your home.
The customer keeping plan: Once someone orders from your site, they become your customer for life. So, if they later make other orders, you get a commission on them even though you didn’t initiate the repeat sale.
The business approach: I love Cara’s approach to business. She trains her artists and also encourages them to not feel like they have to do it one way. In an email to her distributors she said, “So get out there and do the things you like, and don’t worry about the things you don’t want to do! If you love to promote your business through Instagram but don’t love getting on Snapchat, just focus on Instagram!”
The no push approach: I have had zero push to sell or to build my down line from my upline. They have been there to support, but never to push me to do something I wouldn’t want to do.
The numbers: Avon has 6,000,000, Mary Kay has 4,000,000, Younique has 1,000,000, Senegence (Lip Sense) has 500,000 and Seint has just over 9,000 (as of December 2019). It’s still so early! This is a great time to get in before the market becomes saturated.
The shut off: When stock went low, the company stopped allowing people to sign up as distributors. I appreciate that Seint saw they couldn’t give new artists the tools they needed to succeed, so they stopped enrollment. They were proactive and respectful of current and future artists.
The routine: I really do love how Seint makeup makes my morning routine quick and easy.
3 Reasons I Almost Didn’t Become an Artist:
The cost of entry: It costs either $199 or $399 to become a distributor depending on if you want the Basic or Pro Kit. I’m an all-in kind of person, so of course I went pro. Even though it was completely worth the investment, it was still scary.
The self-doubt: I was not a makeup guru. In fact, I hardly ever wore makeup before because I felt like it either didn’t make a big enough difference or it made me feel like a completely different person. IIID Foundation helped because after using it I felt beautiful and like myself. But, I still didn’t feel like I had anything to give. I was just a stay-at-home mom who loved the product. My husband pointed out THAT was what mattered. I found something I enjoyed using and helped me embrace my unique beauty, so why shouldn’t I share that?
The individual nature of the product: I mainly run my business online. Seint makeup requires you to get the right color for your client. This can be tricky without trying colors in person. However, I’ve found a great way around that. My color match quiz!
It’s been three years and my only regret is that I didn’t take the leap sooner. Being a part of this company has taught me so much about myself and brought me joy. It may sound silly or cliché, but it’s the honest-to-goodness truth. So, tell me, what’s holding you back? Join me!
Have any questions about Seint? Leave me a comment!
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